Zambeef advances smallholder cattle project in Mbala


Smallholder cattle farmers in Northern Province are set to see their livelihoods improve under a new livestock improvement project launched by Zambeef last week. The food processing and retailing giant has partnered with non-profit organisation Musika to realise the area’s vast potential through the stimulation of private investment and cattle development in Mbala and surrounding areas. “Farmers are a vital link in ensuring food security and development of the agriculture sector in the country,” said Zambeef Head Retail and Marketing and Corporate Affairs Manager Felix Lupindula. “If we aim to seriously grow in the agro-processing sector as a country, we must deliberately groom and equip our farmers to compete in the current market where maximised productivity and sustainability go hand in hand.”

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